You want to launch a new brand
purplebrand
a consistent brand experience for your customers
Represent your brand professionally in all channels. Deliver a clear and positive picture of your brand identity with our branding service.
when to choose purplebrand
Help your customers feel safe and confident they are in the right place by choosing purpleplanet for your branding requirements. Give visitors brand familiarity, down to the smallest details. The goal is to build trust across all of your digital, marketing and social media platforms.
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Your current branding doesn’t accurately reflect your business
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It’s been over three years since your last website redesign
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Your business goals have significantly changed
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You want to be more conversion-focused and incorporate a better digital strategy
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Your audience has changed or you want to spread to new markets
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You want to stand out from your competition
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Your current brand has a negative undertone that you wish to move on from
what is included in purplebrand
Each business and branding project is unique. Besides general deliverables, such as the logo, colour palette, style elements, etc. that are part of purplebrand, we will discuss your individual needs and customise our service to fit your goals.


Custom logo design
Colour palette that fits your brand identity
Typeface, media, and style elements
Brand storytelling
Establishing a brand identity
Brand guide document for all traffic channels
Crafting the user experience
Information architecture
featured project
Suspended Coffees
Development | Maintenance | UI / UX Design
Suspended Coffees had an outdated website that was slow, difficult to manage, and had no clear and defined branding. They were looking for a partner who could help them with a complete redesign and rebranding process. This included not only the new website but also a new logo, colour palette, and all online and offline marketing materials.
Shannon Delatore, CEO, Suspended Coffees
Working with Matt and his team has been an amazing experience. Their knowledge, talent, and skills are incredible. They designed our website in what seemed like record time, and the end result was phenomenal. Not only did they produce a fabulous site, design a fantastic new logo and give us a whole new look, but they were an absolute dream to work with.
They were patient and kind throughout the whole process, which is pretty impressive considering I was completely in the dark about what we wanted/needed for our organization. I can’t say enough great things about purpleplanet!
our process
Our process is tailored to reposition your company and bring you to where you need to be. It could end with the creation of a style guide, or a successful launch of your new website. We can also support you long-term with future marketing and brand activities.
Our goals is to strengthen your brand and grow your business.
Business goals and brand personality
In this phase, we will learn about your priorities and targets. We will focus on what your brand stands for and which emotions you’d like people to experience when thinking about and engaging with your brand.
Market and user research
We will research your competitors and target audience. We will define how to tailor the best user experience to achieve your goals.
Logo design
In this phase, we will define the colour palette, style direction, and custom design of your new logo. It can be a completely new logo or a makeover of your old one. We will make sure the logo is unique and fits your brand perfectly. Logos will be created in different shapes and sizes to be used for all media.
Business goals and brand personality
Market and user research
Logo design