Positive Corporate Image
A website is the storefront of your online presence. A fast, accessible, well-performing website can strengthen a positive brand and company image.
Website Maintenance
purpletools
happy visitors and better website performance
Don’t let technology stand in your way. Focus on developing your business while we take care of your website’s health and performance.
benefits of regular website maintenance
Improve the performance of your website with our purpletools service
Time-Saving
If a website isn’t cared for regularly and efficiently, it will become unstable, infected with malware, or even break down completely. We’ll take care of all that so you can spend your time running and growing your business.
Customer Retention
If your website always performs as expected, your customers will never feel forced to look to your competitors.
Higher Ranking
Google loves websites that consistently perform well. Good website maintenance is an easy way to stand out from your competitors and rank above them in search results.
what is included in purpletools?
No more losing sleep worrying over possible technical issues; it’s time to focus on developing your business. purpletools maintenance service ensures that your website is safe and performing well at all times by taking care of every maintenance and security task.
Nightly Backups
With the purpletools maintenance plan, your website gets backed up every day. Our tool performs automated website backups, so you never have to worry about losing your website data or files.
We can even back up your site remotely, to another storage system such as Google Drive or Dropbox. You have easy access to these backups, and you can restore a recent state of your WordPress environment with a few clicks.
Automatic Updates
All updates of WordPress core software, themes, and plugins are performed regularly and in the correct sequence. All resources are updated to their latest versions without losing important information.
Of course, a complete backup of your site is taken first to ensure that we can quickly roll back should any problems occur.
SEO Improvement
purpletools provides you with all on-site tools to help improve your SEO and rank higher in search engines. The plugin performs automated SEO check-ups and reports.
You can also auto-generate sitemaps and receive search engine notifications, and our SEO tool helps you write readable meta titles and descriptions, create 301 redirects, share on social media, and more.
Uptime, Security, and Malware Monitoring
A malware or security infiltration can be disastrous. Consequences of these attacks can include data theft, extortion, or the crippling of network systems.
The purpletools maintenance plans include regular security and vulnerability scans.
Performance Optimisation
In order to improve your database’s efficiency and your website’s loading speed, we remove all unnecessary data from the database regularly.
We also ensure that any large images are compressed and optimised without losing the quality that your website requires. JavaScript and CSS files are compressed and minified according to modern web standards.
Website Analytics
We can help you create customisable Google Analytics dashboards and reports for your WordPress website. You can add graphs, Google Analytics reports, and other valuable user metrics to your website.
It’s never been easier to monitor how your new blog posts, pages, and referring links are performing while complying with GDPR.
Nightly Backups
With the purpletools maintenance plan, your website gets backed up every day. Our tool performs automated website backups, so you never have to worry about losing your website data or files.
We can even back up your site remotely, to another storage system such as Google Drive or Dropbox. You have easy access to these backups, and you can restore a recent state of your WordPress environment with a few clicks.
Automatic Updates
All updates of WordPress core software, themes, and plugins are performed regularly and in the correct sequence. All resources are updated to their latest versions without losing important information.
Of course, a complete backup of your site is taken first to ensure that we can quickly roll back should any problems occur.
SEO Improvement
purpletools provides you with all on-site tools to help improve your SEO and rank higher in search engines. The plugin performs automated SEO check-ups and reports.
You can also auto-generate sitemaps and receive search engine notifications, and our SEO tool helps you write readable meta titles and descriptions, create 301 redirects, share on social media, and more.
Uptime, Security, and Malware Monitoring
A malware or security infiltration can be disastrous. Consequences of these attacks can include data theft, extortion, or the crippling of network systems.
The purpletools maintenance plans include regular security and vulnerability scans.
Performance Optimisation
In order to improve your database’s efficiency and your website’s loading speed, we remove all unnecessary data from the database regularly.
We also ensure that any large images are compressed and optimised without losing the quality that your website requires. JavaScript and CSS files are compressed and minified according to modern web standards.
Website Analytics
We can help you create customisable Google Analytics dashboards and reports for your WordPress website. You can add graphs, Google Analytics reports, and other valuable user metrics to your website.
It’s never been easier to monitor how your new blog posts, pages, and referring links are performing while complying with GDPR.
what about website hosting?
We utilise an optimal hosting environment tailored to run your WordPress website. Our managed WordPress hosting offers access to valuable features like SSL and HTTPS, SFTP and SSH, Git, WP-CLI, and more.
This also allows us to personalise and set up your control panel the way you need, giving better control over the backend. We provide technical support, manage your site, handle the server administration, and optimise it for WordPress.
Dedicated Hosting
With dedicated hosting, we ensure stability and reliability. A dedicated server hosts only your website, leveraging the entire server's CPU, RAM, and storage resources. There are no limitations to how you can customise and manage your resources.
SSL
You get an SSL certificate that displays important information and encrypts the web traffic with SSL/TLS, including a public key, the certificate issuer, and all associated subdomains.
Cloudflare-Managed DNS
Cloudflare DNS service provides your website with the fastest response time of 11ms on average and worldwide DNS propagation in less than 5 seconds. You also get unlimited mitigation against DNS-based DDoS attacks, exceptional redundancy, and DNSSEC security.
Firewall (WAF)
A web application firewall (WAF) protects your website from various attacks such as cross-site scripting, cookie poisoning, and SQL injections, among others. With the proper WAF protection, you can protect your website from breaches and the leakage of valuable data.
Free Staging Site
Our hosting comes with a free staging environment, which is an exact copy of your live website. The staging website is the last step in the deployment process - it provides the ability to maintain and regulate any errors that might occur before publishing the changes to your live website. It’s also helpful in testing new features for your website before pushing them live.
